Tristan's Book Recommendations

This is not just for people looking to leave their 9-5 job it’s also for entrepreneurs that want to build a bigger business. If you’re looking to grow your business online and want to build your list so that you can grow your influence online then this one is for you.

I was deeply moved and could relate to the focus on how to heal with each other.  I loved exploring the power of love and compassion as a means to bring hope and positive change to our planet.  It left me inspired to do my part in creating a more loving and compassionate world.  I highly recommend this book to anyone looking to bring more love and hope into their own lives and the world around them.

The last book I read by Walter Isaacson was the biography of Steve Jobs and it’s one of my favorite books. I love reading about his losses and his wins and understanding what motivated him and what he had challenges with. If you're looking for a book that combines history and inspiration, then this is the one for you. I highly recommend giving it a read!

You're going to love this one. I just interviewed Dan Martell and not only is he super nice, but he's got a brilliant mind. The book serves as a manual to guide you better in managing your time and growing your businesses. If you have time to read this please pick it up.

I just interviewed the author of this book and I am about 75% done with this book. It's very well written and teach us some great points about being fluid business, leading without leading, and ultimately how to structure your organization for success. Brian Wong was the first American hired at the Chinese company and helped it grow to where it is today.

Over the last few weeks I've been gathering the right books to read so I can dive deeper into telling better stories. I want to be able to connect with my audience both on social media and in person. This book does a great job of breaking down the process of connecting with people at a human level through telling real stories.

This is a fast read and it should be mandatory reading for all salespeople. Marketers succeed when they tell us a story that fits our worldview, a story that we intuitively embrace and then share with our friends. Think of the Dyson vacuum cleaner, or Fiji water, or the iPod.

I've read this book about 4 times and I often go back to sections of the book because Marcus has simple, but deep insight on conquering life's challenges. This is a leather bound special edition and you can certainly order the less expensive one, I would recommend the Modern Library edition if you don't get this expensive one.

I wish I read this book earlier, but I'm glad I finally started this on. Adams hopes you can laugh at his failures while discovering some unique and helpful ideas on your own path to personal victory. As he writes: "This is a story of one person’s unlikely success within the context of scores of embarrassing failures. Was my eventual success primarily a result of talent, luck, hard work, or an accidental just-right balance of each? All I know for sure is that I pursued a conscious strategy of managing my opportunities in a way that would make it easier for luck to find me."

I found this book by accident as I was scrolling through books on Amazon last week. Inspired by Buddhist philosophy and spirituality, British author and artist James Norbury created the adventures of Big Panda and Tiny Dragon to share ideas that have helped him through difficult times. I'm reading it with my son and we love it.

The book is finally out and if you missed my interview with Joe Polish last week please listen here. In the meantime pick up the book...There’s no shortage of networking and entrepreneurship advice in books and on social media in today’s world—but it’s harder than ever to know what’s authentic. To make matters worse, taking the wrong advice can result in superficial connections, transactional relationships, and unsatisfying interactions with others without any real rapport.

This is a short book but packs a punch. It will take you some time to get through it because it takes you through some reflective thoughts. This is a great book that will help you connect with your inner self and nature.

This is extremely well written and gives insight into Lincoln which I’ve never read about before. This book is great to read for our current social and political climate. You will dive into his character like never before, his decisions, his beliefs, his failures, and his personal triumphs. It’s a real masterpiece and I’m not even finished reading it yet. Pick this one up if you like History.

This is an easy and inspirational read. In Modern Wisdom, Ancient Roots, unconventional and highly successful coach Dr. Srikumar Rao distills and condenses valuable life lessons, from ancient masters, sacred writings, and his own experience, into quick-to-read, easily digestible chapters.

This book is intense and it’s not short. I never knew the whole history of Youtube and how it got started, but this writer lays it all out. They also have a strong bias as to where Youtube is heading now and the chaos it has created. I don’t agree with all the points it makes, but the book is full of facts and details that expand your knowledge on social media, marketing, and where the video world is headed.

Just picked this up from Target. Filled with heartfelt anecdotes and insightful messages, The Way Back Home is a tribute to rebuilding our lives after loss. Divided into sections that draw on themes of courage, resilience, purpose, and hope, the collection has Peppernell once again walking us through a redemptive journey of the heart, mind, and soul.

I think this is the book I quote the most. I am rereading it for the 3rd time. I picked up the newest edition in the airport this past week on my way to speak at Better Homes And Garden event. The event rocked and the book is awesome, just like I remember it.

I wish I would have picked this up earlier to read. The premise of the book is that models are important for taking on the challenges that life throws our way. There are models that other high achievers have used in the past that we are able to call on to help us work through life’s challenges.

I’m about ½ way done with this book and I got hooked on it when I first listened to Marshall Goldsmith on a podcast with Shane Parish. It’s a powerful book with a great message for anyone that is a self-aware leader.

First published in 1939, Steinbeck’s Pulitzer Prize-winning epic of the Great Depression chronicles the Dust Bowl migration of the 1930s and tells the story of one Oklahoma farm family, the Joads—driven from their homestead and forced to travel west to the promised land of California. Somehow I never read this book during any of my school years so I picked it up this weekend. I have no idea what to expect, but I’m excited to read an American classic. I’m only on page 40 so not much to tell you yet. Let me know if you have read this or any other classics you recommend.

This book was gifted to me by the publishing company Wiley. They said I would enjoy it because I love social media so much. They were right! The book is written by Derral Eves, Mr. Beasts Mentor. The book breaks down Youtube to the core and identifies the strategies and tactics so anyone can succeed. It’s a powerful book that I will be referencing a lot.

This is my second time listening to this and what prompted me to read this again was when Billionaire and co-creator of Square (Jim McKelvey) told me that this was the only book he read in the span of one year while writing his own book, I wanted to make sure I dove deeper into it. Objectives and key results is a goal-setting framework used by individuals, teams, and organizations to define measurable goals and track their outcomes. The development of OKR is generally attributed to Andrew Grove who introduced the approach to Intel.

This was recommended to me by a friend and I absolutely love it. It's also 900 pages, so this one will be taking more than a week to finish, but so far it's powerful. I've already taken a ton of notes and have used a few examples from this book in 1 presentation and 1 newsletter. It's great!

I’ve been delaying reading this because I kept on finding other great reads, but I finally pulled the trigger after getting a few people recommending it to me in 1 week. This one is really good. It reads well and it’s also read by the author on audible, so both the book and audio is a hit. He goes over his experiences and how to apply what he’s learned to your growth as a business owner. This book will give you clarity and insight. You should read this one.

This one was written by my friend. It’s his first book and was self-published. He did a good job with his first book. This one is a mix of history with some wisdom bits from some of the greatest philosophers of the Renaissance period.

I got to interview Adam a few weeks ago and his book is finally out. When your relationships are strong, they serve as the gateway to your personal and professional development. Our lives are changed by the people around us. With relational intelligence, you can be intentional about how you build connections with others. If you are purposeful about how you build relationships, your life will be transformed.

Pocket Full of Do encapsulates over two decades of reflections and observations on entrepreneurship, creativity, philosophy, and more. You’ll get a retrospective glimpse into the life of a creative business owner, and the lessons learned along the way. I loved interviewing Chris, this is guy is authentic and a great man.

I’m a little bit over half way done with this one and I’m taking it slow. I’ve been both reading this one and also listening to it on Audible. It’s a great book, but not for everyone. Ray Dalio breaks down some history for the reader and then correlates the downfall of some pretty amazing countries to that of the United States. It’s a pretty “Real” book.

A friend of mine just sent me this one and I’m loving it. How to Think Like a Roman Emperor takes readers on a transformative journey along with Marcus, following his progress from a young noble at the court of Hadrian—taken under the wing of some of the finest philosophers of his day—through to his reign as emperor of Rome at the height of its power. Robertson shows how Marcus used philosophical doctrines and therapeutic practices to build emotional resilience and endure tremendous adversity and guides readers through applying the same methods to their own lives.

I've read this one 2 times prior and every few years I pick this one up again and read it. This book is a classic and should be read by as many people as possible.

I picked this one up at Target after I sifted through it. It's really different. Full of poems and short life advice. You can pick up the book and open it up to almost any page and you will feel inspired or have a deep thought reading through these pages. It's really a different type of book and I enjoyed it.

I just finished interviewing Sean Cannell for the second time in 2 months. His channel, Think Media, has over 2 million subscribers and his book was just updated and re-released last week! If you’re looking to dive into Youtube, then this book will outline how to do it successfully. I highly recommend this book. I finished this one in 3 days and it was great!

I just interviewed Touré and our talk was FIRE!!!! The book was very well written and when I started the first chapter I thought that I had read enough about the "Balance", but I was wrong. This book has been one of my favorite books to read this year. It talks about what a blessing it is to be alone and how to find your soulfulness. It’s a great read!

This book isn't for everyone, but I absolutely love it so far. I'm 3/4 of the way through and it's more like a manual, like a reference book that I have been going back to often. Here's the write-up on Amazon: The brain is our most vital and complex organ. It controls and coordinates our actions, thoughts, and interactions with the world around us. It is the source of personality, of our sense of self, and it shapes every aspect of our human experience.

I just visited Boston and this book was in a lot of stores…so I bought one. I read it to my kids and they loved it. Seventy-five years ago, a family of ducks waddled off the page and into the hearts of readers everywhere. The brilliantly illustrated tale of mallards on the move received the Caldecott Medal for the most distinguished picture book of the year and has been a favorite of generations of readers.

I just started reading this one and it was recommended by my friend Traci. Here’s a short summary: There is a basic human wisdom that can help solve the world’s problems. It doesn’t belong to any one culture or region or religious tradition—though it can be found in many of them throughout history. It’s what Chögyam Trungpa called the sacred path of the warrior. The sacred warrior conquers the world not through violence or aggression, but through gentleness, courage, and self-knowledge. The warrior discovers the basic goodness of human life and radiates that goodness out into the world for the peace and sanity of others.

I just read this book and I also interviewed this brilliant person. Not only did this guy attend the top universities in the US, but he also is able to explain difficult concepts in an easy manner. The book flows well and gives you a clear picture of just how important having a deep purpose is for any company of any size. This is a great book that will have you take a look at purpose in a new way.

This was recommended by Hugh Jackman the actor. It’s a small book, but it packs a punch and I highly recommend it as well. This one is a pretty powerful speech that was given to a graduating class and I loved reading it. You will probably finish the book in about 10-20 min, but you will definitely gift it to other people. Love this little book.

This rapidly became one of my favorite books. I read this over the weekend and then I just interviewed the author for Success Magazine. His name is Jim McKelvey and he co-created the little device called Square with his friend Jack Dorsey (The creator of Twitter). The story is super interesting and the book dives into a part of entrepreneurship that is rarely talked about. If you are looking to grow your business and get really creative this one will hit the spot.

In Atlas of the Heart, Brown takes us on a journey through eighty-seven of the emotions and experiences that define what it means to be human. As she maps the necessary skills and an actionable framework for meaningful connection, she gives us the language and tools to access a universe of new choices and second chances—a universe where we can share and steward the stories of our bravest and most heartbreaking moments with one another in a way that builds connection.

This is one book that I'll be recommending the whole year round to real estate agents everywhere. This book is a deep dive into what Barry has learned during his real estate career and the core reason his business is a success today. Barry began his career at the age of 18 and has spanned almost two decades. He currently runs a team in Virginia Beach, VA & he's also The CMO of Better Homes and Gardens NAGR. His real estate teams sold just under 900 units last year and is ranked #9 on the Real Trends to 1,000 teams in America. He is also a full-time Executive at Ylopo with the title of "Head Realtor in Residence" where he trains their customers; assists with product development & platform evangelism for them as well! His passions are his faith: being an ordained minister himself; his wife; and his 3 children.

This is a fun little book that I read on the plane. It’s full of 1-2 page short stories that are inspiring and you can use to inspire yourself or others. It’s great to pick up and read on the go.

I wish I would have read this book earlier in my life. As I’m reading this book I’m seeing a lot of the things about focusing deeply on work I’ve had to discover on my own, this would have helped me find those techniques sooner. The book is very well written and focuses on giving the reader the steps to achieving deep focus. It has some great stories and great research too.

This book is part of the Emotional Intelligence series and this book is compact but extremely awesome. In my mind learning to focus deeply is still the key to producing amazing results in your personal life and business. This is one that you should pick up and read.

I'm re-reading this one again. I know that the 3-second rule for capturing people on social media is now down to 1.8 seconds, but this book is extremely relevant when it comes to creating solid content to stop the scroll on social media and video in general. If you haven't read this one please pick it up.

My friend Candice Cullen got this book for me over the weekend and I’m about ⅓ finished and I really like it. I've heard nothing but great things about this one, so I can't wait to finish it up, who doesn't like Matthew McConaughey... Alright, Alright!

My friend Steve Pacinelli recommended this one to me and I wish I wouldn't have waited so long to read it. I’m almost done with it and it’s an amazing book. This is the real "secret": The chance of success goes up when you think, plan, consistently execute the right things, and worry about the possibility of loss.

I picked this up a little bit ago, but I’m finally diving into it. This book is a collection of da Vinci's intricately detailed artistic, and intellectual pursuits, and highlights the classic pieces of art he produced in connection with his writings.

This book has over 34,000 reviews on Amazon and I really love the insight the book gives you on the idea of power. It uses a lot of examples of leaders in history and how they used power to their advantage. I’m rereading it now, and it’s a big book so I’m finding a few things that I didn’t catch the first time around.

A friend sent this to me and I’m surprisingly enjoying this book. I find Coco to be a brilliant woman and a visionary. The book is concise and is broken into chapters that you can read sporadically. Pick this one up.

This amazing book has been about for a few years now and it has won awards and has been on multiple bestseller lists. I picked it up this weekend at Barnes and Nobles and my daughter and I are reading it together. It’s very very good! Highly recommend this one. This one has a lovable story with lessons along the way.

This book has made so many waves over the years. I read it a few years back and I'm re-reading it now because I was reading an article by Charlie Munger that brought this book up again. This is considered to be one of the greatest books ever written when it comes to sales and understanding the psychology of selling and buying. Read it!

I remember when I first picked up the book back in 1992 and I couldn’t stop reading it. I was in Highschool and I couldn’t put it down. I’m rereading it now as I watch the new show on Amazon just to spot the differences. It’s a big book so if you’re going to read it get ready to take your time with it.

I just picked this book up at Costco and my kids were telling me about Philipp’s amazing Youtube Channel that has 17 Million followers. So far this book is an eye-opener. I recommend it, but only if you are into learning more about how the human body works.

This book has been everywhere. I've been seeing it on social media, TV, Podcasts, and everywhere else. I' only 1/5 of the way through and it's really engaging. Will Smith does a great job captivating the reader with stories and lessons from his personal life. So far I really have enjoyed reading the book.

I got this book for my son and he absolutely loves it! I think I've read it 20 times already and it's super fun and entertaining. He loves it and keeps on referencing parts of the book. If you have any small kids or someone you think would love this then this is the one you want to get!

I'm only on the first chapter of this book, but one of my emotionally smart friends recommended this one to me so I had to pick it up. So far it starts off excellent. Here's a short description: In Clarity & Connection, Yung Pueblo describes how intense emotions accumulate in our subconscious and condition us to act and react in certain ways. In his characteristically spare, poetic style, he guides readers through the excavation and release of the past that is required for growth.

If you’ve never read any of Alan Watt's books you’re in for a surprise. This is my first one and I picked it because I read a quote on Instagram that was attributed to him. With a rare combination of freshness and lucidity, he delves into the origins and history of Zen to explain what it means for the world today with incredible clarity. Watts saw Zen as “one of the most precious gifts of Asia to the world,” and in The Way of Zen, he gives this gift to readers everywhere.

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This is such a simple, but powerful book. It’s easy to read and it applies to changing your personal life. Mel Robbins is a world-renowned author and this book hits the mark as a great pick me up. The difference with this one is that it has research to back it up. Good book so far!

Human Centered Communication. I just wrapped this one up which is written by my two friends and I highly recommend this one. We’re spending more time than ever in virtual environments. That will only increase, as will the amount of noise we encounter there. The seemingly endless series of unwelcome digital distractions range from frustrating to dangerous. As individuals and businesses, we not only spend time and energy managing this digital pollution, we often create it. At risk are relationships and revenue.

How To Change. Award-winning Wharton Professor and Choiceology podcast host Katy Milkman has devoted her career to the study of behavior change. In this ground-breaking book, Milkman reveals a proven path that can take you from where you are to where you want to be, with a foreword from psychologist Angela Duckworth, the best-selling author of Grit.

Courage Is Calling. This is Ryan Holiday’s newest book. It came out last week and I started reading it over the weekend and it’s GOOD! In Courage Is Calling, Ryan Holiday breaks down the elements of fear, an expression of cowardice, the elements of courage, an expression of bravery, and lastly, the elements of heroism, an expression of valor.

To Kill A Mockingbird. I read this earlier in my life and I’m rereading it with my wife and daughter. If you haven’t read this one it might be a great time to pick up the book and read it. The story starts off soft and then packs a punch towards the end. It’s very relevant for the world we live in today.

Power For All. I just interviewed one of the two authors of this book yesterday and wow I was super surprised at how good this book has been so far. I never thought of why any of us should dig deeper into what POWER is and why we should understand it better, but this book puts it in perfect view for all of its readers. This one is good everyone, pick this one up.

Good To Great. A recent classic that many of you have read or at least have heard of. Although this book came out after “Built To Last” Jim Collins says it’s more like a prequel to “Built To Last”. The book centers around going from a good company to a great company, by identifying the key principles necessary to do that. I’m rereading it now for the second time and it’s just as good!

Four Thousand Weeks, Time Management For Mortals. This book takes a different approach to time management and without ruining the book for you it’s a worthwhile approach. I’m just about done with this book because I interview the author today and I have a whole bunch of questions for him. His interview will be out in the next few weeks on the podcast. Get the book, it just came out.

Built To Last. If you haven’t read this classic yet it’s time to pick it up. With the world changing faster than ever before I picked up this book to reread it because this book lays out a solid foundation for anyone who wants to build a stronger company that will outlive you. If you’re looking for an amazing book that has a lot of research then this is the one!

Happiness. This book is about 15 years old and I just came across it through a book club I belong to. So far I really like it a lot! Here’s the gist: Drawing from works of fiction and poetry, Western philosophy, Buddhist beliefs, scientific research, and personal experience, Ricard weaves an inspirational and forward-looking account of how we can begin to rethink our realities in a fast-moving modern world. With its revelatory lessons and exercises, Happiness is an eloquent and stimulating guide to a happier life.

When: The Scientific Secrets of Perfect Timing. This one was a great surprise because I had no idea what to expect. I found this one at Barnes and Nobles and I like the concept of the book based on the cover and I think Daniel Pink rocks. The book expanded on the idea that WHEN things are done or WHEN they happen are even more important than we think. Very interesting book and I just wrapped this one up today.

The Four Agreements. I’m actually reading this one with the family. My 10-year-old son is reading this one out loud and he’s having fun doing it. I’m going to read the Fifth Agreement next. The books are short, easy to read, and are an amazing reminder that the quality of life we live depends on what words we use and our perception of it. Read this one!

Wellbeing At Work. I am about to wrap up this book. It came out a few weeks ago and it’s very well researched. The ideas behind this book can really help out companies that are attempting to grow right now, the ideas that are focused on in this book will make a difference in any organization if applied to the organization. I took a lot of notes on this one.

The Obstacle Is The Way. I recently started re-reading this because I was given the leather-bound version of it. If you haven’t picked this book up I highly recommend it. It’s a very quick read that is full of ancient advice from some of the greatest stoic philosophers in time that you can apply to your life now.

It’s The Manager. I got to interview Jim Harter last week and he left an amazing impression on me. This guy is an absolute machine when it comes to data and research. I’m almost finished with this book and it’s really explaining why it’s so important for the manager and the leader to be in constant communication with the people they lead. A really, really good book, and his new book is absolutely great too, but it applies more towards bigger companies that are building up.

The 12 Week Year. This was recommended to me by a few people in a Facebook group I belong to and I'm halfway done with this one. This book helps you rethink your goals and helps you break them down into smaller actionable steps. It uses some of what I'll be talking about today in the Life and Business Management Masterclass I'm teaching.

The 80/20 Principle. This is an older book, but a classic. The 80/20 Principle shows how we can achieve much more with much less effort, time, and resources, simply by identifying and focusing our efforts on the 20 percent that really counts. Although the 80/20 principle has long influenced today's business world, author Richard Koch reveals how the principle works and shows how we can use it in a systematic and practical way to vastly increase our effectiveness, and improve our careers and our companies.

How Emotions Are Made. The science of emotion is in the midst of a revolution on par with the discovery of relativity in physics and natural selection in biology. Leading the charge is psychologist and neuroscientist Lisa Feldman Barrett, whose research overturns the long-standing belief that emotions are automatic, universal, and hardwired in different brain regions. Instead, Barrett shows, we construct each instance of emotion through a unique interplay of brain, body, and culture.

Sell Like Crazy. I came across this one by accident and so far I have to say that I’m impressed by the book. I’m not done yet, but it has substance. Some items that it includes: 1. How to write Google or Facebook ads that practically FORCE your prospects to click them and buy! 2. His breakthrough approach to generating itchy-to-buy leads in droves that create an avalanche of sales. It's like nothing you've ever seen before, and instantly positions you as a trusted authority 3. Where to find large new “starving crowds” of prospects who spend like sailors on leave (even when the economy is hurting and you’re far more expensive than the competition).

High Performance Habits. I’ve been reading this book again and wow, I forgot how awesome the book is. Brendan outlines the habits we need to work on to live a more fulfilled life at home and at work. It’s a powerful book and I’ve already taken a ton of notes on this one. Read it!

A Year of Positive Thinking for Teens. I got this for my 14-year-old daughter. I want her to read a short excerpt every morning along with the rest of her checklist to get started in the right direction. She’s had it for 2 weeks now and she is enjoying it.

Charlotte's Web. Reading this one with my 10 year old son and I forgot how great the story is. He is enjoying it and has a lot of questions. Very great book and I still recommend it. I watched the cartoon when I was younger, but I was really young when I first read the book so it was great reading it again with my son.

Working Backwards. I’m really impressed with this book so far. One of the authors worked directly with Jeff Bezos and they were really close and the other author was a crucial player in the core growth of Amazon. The book dissects how Amazon grew during its massive growth stage and how it set the groundwork for greatness. This is a must-read...

The Lost Art Of Connecting. I’m interviewing this author and amazing connector on Thursday for “Brilliant Thoughts” a Success Podcast. I just started this book and I’m very impressed. This is the core outline of the book. As a “serial connector” and communications expert, Susan McPherson has a lifetime of experience building genuine connections in and out of work. Her methodology is broken down into three simple steps: Gather: Instead of waiting for the perfect networking opportunity to come to you, think outside the box and create your own opportunity. Host your own dinner party, join a local meet-up group or volunteer at your neighborhood food pantry. Ask: Instead of leading with our own rehearsed elevator pitches asking for help, ask to help, opening the door to share resources, experience, contacts, and perspectives that add diversity to your own vision. Do: Turn new connections into meaningful relationships by taking these newly formed relationships deeper. Follow through on the promises you made and keep in touch.

Apollo’s Arrow. I just picked this up over the weekend and I started reading it yesterday. So far I’m intrigued and I like it. The beginning of the book is setting a good tone for the rest of the book. Some great facts and some great research. The book focuses on times of plague and how our society will change and has changed because of the CoronaVirus.

Give and Take. I somehow missed this book that Adam Grant wrote. I accidentally found it earlier this year when I was scanning books on Amazon and wow do I love this one! Simply put, this book dives deep into “today’s dramatically reconfigured world, success is increasingly dependent on how we interact with others”.

Crushing. I’m interviewing TD Jakes and his daughter Sarah Jakes this Thursday for the new Success Magazine Podcast and I am diving deeper into their world to come with relevant questions and thoughts. This is a great book, it’s my first time reading any of his books so it was a great surprise.

Think Again: The Power of Knowing What You Don't Know. This book just came out and I just started reading this one. It’s to the point and makes you take a step back to analyze the way you see intelligence. “We listen to opinions that make us feel good, instead of ideas that make us think hard. We see disagreement as a threat to our egos, rather than an opportunity to learn. We surround ourselves with people who agree with our conclusions when we should be gravitating toward those who challenge our thought process.”

Who Not How. This is one of those books you're going to love! Making this shift involves retraining your brain to stop limiting your potential based on what you solely can do and instead focus on the nearly infinite and endless connections between yourself and other people as well as the limitless transformation possible through those connections.

Big Money Energy. The last book that Ryan Serhant wrote was really great. It was informative and the stories that he brought in were right on point. This one isn’t too far behind. It’s got some great stories and focuses a lot on the mindset that you need to curate to make it in the world of sales. It’s a fun read and it’s a quick read.

Expert Secrets: The Underground Playbook for Converting Your Online Visitors into Lifelong Customers. This is my second book that i’m reading by Russell Brunson and I’m impressed. The simplicity of the approach seems so easy, and I’m excited to put this into practice. This is definitely one book I recommend.

The Four Hour Work Week. I picked this book up again to go over some processes that Tim Ferris outlines well in the book. If you haven’t read this book yet then you’re missing out on an amazing book that will help you scale and grow your business. Make time to read this one!

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It’s been about 4 years since I last read this one so I’m giving it another read. It’s one of my favorite books ever because it was the first book that opened up my eyes to true leverage. Amazing book. "Forget the old concept of retirement and the rest of the deferred-life plan–there is no need to wait and every reason not to, especially in unpredictable economic times. Whether your dream is escaping the rat race, experiencing high-end world travel, or earning a monthly five-figure income with zero management, The 4-Hour Workweek is the blueprint".

As A Man Thinketh. I heard this book was amazing but I’ve never had a chance to read it. I just picked this up yesterday and I can’t believe it was written over 100 years ago. If you have a chance to read this I highly recommend it. Before any self help book was created this seems to be where most got inspiration from!

How To Win Friends and Influence People. I do my best to read this book at least every 3-4 years. This is the week I’m re-reading this now. This book is a great reminder of what we should all be doing at the most basic level when interacting with people. If you’ve read it it’s time to re read it and if you haven’t you are in for a timeless treat.

The Hype Machine. This book was recommended to me by my friend Saul Klein and wow… I love this book. It draws on 2 decades of research that the author uses to help support his views on social media. Much of what he talks about we’ve accomplished through the communities I’ve built so it goes hand and in hand with what I live on a daily basis. If you want to get a handle on what social media really is and how to use it to your advantage then this is the book for you!

7 ½ Lessons about the Brain. I’m always stacking books to read about the brain and this one is about 100 pages and WOW! This packs a punch! The topics in this book are very interesting. They will help you understand how your brain works and how much our understanding of the brain has improved in recent years. So, read it, and read it soon, because in a few years, more advancements will be made, and Dr. Barrett will need to write a new book.

Tales of the Unexpected. I belong to a book club that sprung this book on me. At first, I was surprised that it was a nonfiction book, but as I read the reviews and started reading a few stories I dug in a little deeper. The stories here are not very long and you will love them if you were ever a fan of Tales Of The Unexpected TV show or shows like Twilight Zone.

Start With Why. You’ve probably heard of this book and it’s certainly not my first time reading this one. I’m reading it again for the third time and I’m ramping up my mind for the beginning of 2021. If you want to hunker down and remind yourself why you are doing what you do then this is the book to read now. Every time I’ve read this book I find some great new insights. This is a classic!

The Leader’s Guide To Unconscious Bias. Do you want a book that opens your eyes to how truly opinionated you are? A book that dives deep into your biases and shows you how wired we are with our own ignorance? This is a must-read for all leadership! This book gives applicable advice that you can use quickly. You will highlight this book a lot and go back to it and re-read excerpts from it! Buy it, use it, and quote it!

Marketing Made Simple. This book was recommended by a CEO of a great tech company that I spoke with 2 weeks ago. It’s got some great reviews and it was released earlier this year. The author gives us a “five-part checklist that helps marketing professionals and business owners apply the StoryBrand messaging framework across key customer touchpoints to effectively develop, strengthen, and communicate their brand’s story to the marketplace”.

Personality Isn’t Permanent. I just started this book over the weekend and it’s an easy and great read. I picked it up because Seth Recommended, "This is a generous, empowering, and purposeful book. If you're ready, it will help you unlock a future that you may have been brainwashed into believing wasn't possible. Worth sharing a copy with someone you care about." —Seth Godin, author of This Is Marketing. This is a classic look on goals and character, with a twist that we can all apply to our lives quickly! It’s a powerful and simple book!

Originals: How Non-Conformists Move the World. I just started reading this book over the weekend and I love this book so far. It’s engaging from the get-go. The stories so far bring you and are lessons that are used to develop you into becoming a better version of yourself! The one review about the book is what got me to pick this one up, “Originals is one of the most important and captivating books I have ever read, full of surprising and powerful ideas. It will not only change the way you see the world; it might just change the way you live your life. And it could very well inspire you to change your world.” —Sheryl Sandberg, COO of Facebook